This is an indispensable article by designer, illustrator and typographer Jessica Hische introducing us to the thorny issue of pricing. I particularly draw your attention to the section on licensing.
Note: while directed to commercial freelance work, this is just as relevant to painters, who have the issues related to commissions to worry about.
Whether you are a student, a young designer, or a seasoned pro, pricing jobs can be one of the most frustrating parts of the creative process. The cost of creative work is shrouded in mystery and very subjective. While it makes some people uncomfortable to talk about art and money together (as we all know creatives are really meant to suffer through life and die penniless), they are incredibly similar when you think about it. What is money other than dirty rectangles of pressed tree pulp? Because we all believe it has value it is valuable.
I know you’re all dying for me to get down to brass tacks and explain how to price for each and every design situation, but what follows won’t be anywhere close to a definitive guide, just some of my own opinions and words of wisdom on how to avoid screwing yourself and the rest of us over by doing too much work for too little pay. We’re in charge of assigning value to what we do.
Geoffrey Carran is a painter and illustrator from New Zealand who now lives in Jan Juc, Victoria.
Since childhood Carran has filled journal after journal with visual ideas, plans and working drawings. If he wants to understand something, he draws it. “I never thought of it as art,” he says. “I never thought of it as a separate entity from anything else. Art’s a good way to explore anything and everything. It was easy to apply myself to.” He always intended to become an artist, undaunted by naysayers in late high school who told him he’d never make a living.
Read more: http://www.smh.com.au/entertainment/art-and-design/painter-and-homewares-designer-geoffrey-carran-takes-bright-joyful-art-range-to-the-nation-20150124-12wwh2.html#ixzz3TZCDZLUI
Illustrators Australia (IA) have been distributing a postcard advertising a free IA Pocket app to view their “best talent at the touch of a button”.
IA Pocket gives you instant access to Australia’s best illustrators at your fingertips! When commissioning an illustrator for your next project, be it a children’s book, editorial, animation, advertising campaign, book cover or more, look no further. Easily scroll through our professional member’s portfolios and contact details. Email inspiring images straight to your art or creative director, publisher or editor. This constantly updating collection is searchable by category and artist’s name. You can even pick and save your favourites and share on social media apps!
The app is avaliable from the iTunes App Store: https://itunes.apple.com/au/app/ia-pocket/id696296731?mt=8